
communications
Talk is CHeap
At a time when information is more easily accessible than ever before, the ability to translate information into inspiration remains a uniquely human trait. Economist and psychologist Daniel Pink led a recent study that estimates that we spend about 40% of our time at work selling ideas and building coalitions for action. We also consistently rate it as one of the most important parts of our job.
The ability to communicate runs to the heart of your influence, to take an idea inside of you and rebuild it inside the head and heart of another. It’s a process of perspective taking, problem discovery, ruthless curation and storytelling. And it’s a great place to build an edge that will allow you to outcompete and outperform.
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“If you can’t explain it simply, you don’t know it well enough”